Marketing advisors to iconic brands & pioneering agencies
Marketing advisors to iconic brands & pioneering agencies
Our client at Hint Water had a dilemma that’s getting more and more common. A job that was too big for a busy internal team coupled with a turnaround too fast for an ad agency — 400 and something outdoor boards for summer takeovers at New York’s Penn Station and Boston T-stations.
High visibility + extreme time constraints demanded that we use existing assets in creative ways. In this case, lots and lots of bottle shots.
We made beautiful video assets for video boards to go along with all the static bottles and type.